New educational YouTube channel with 20+ video lessons on creating ethno-pop music. Start — 1 January 2026 on Kateryna Pavlenko's birthday.
Kateryna Pavlenko launched her own educational YouTube channel 'Shum for Everyone' on 1 January 2026 — her 35th birthday. The channel is free and dedicated to education in the field of ethno-pop music — the style that she and Go_A have developed for over 12 years. In format — 20+ video lessons of 15-25 minutes each, available for viewing without registration or subscription. Course structure: 1) 'Folk Foundations' (lessons 1-4) — main Ukrainian folk motifs, geographical dialects; 2) 'Electronic Foundations' (5-8) — how to work with synthesizers, sampling, vocal layering; 3) 'Fusion: How to Connect' (9-15) — practical examples from 7 Go_A songs; 4) 'Presentation and Product' (16-20) — from idea to stage, how to present alongside production team. Technical quality is professional (4K filming at MUSCOLO Studio in Kyiv, professional lighting). Recording took place in 4 sessions from November to December 2025. By January 2026 the channel has 245 thousand subscribers (from zero, solely through Power promo in Pavlenko's social networks). Expected by end of year — 2 million subscribers. The channel is non-commercial (no ads), Pavlenko positions it as 'cultural service for the future generation of Ukrainian musicians'.
